PERFORMANCE · CORE WEB VITALS

WordPress Speed Optimization Services

Slow WordPress site? I take it from 5-second loads to sub-2 — green Core Web Vitals, 90+ PageSpeed scores and a clear before-and-after report you can share with stakeholders. Fixed price, results in days.

Why your WordPress site is slow

It is rarely one thing. Most slow WordPress sites are a stack of small problems: a bloated page builder rendering 800KB of CSS, dozens of unoptimised images, 30+ plugins each loading their own scripts on every page, no caching, no CDN, and a cheap shared host with overloaded MySQL. The good news is that almost every one of these issues has a clear, measurable fix.

I work through your site systematically, from the server upward. Hosting first, then database, then PHP, then asset delivery, then front-end rendering. Every change is benchmarked before and after with real Lighthouse and WebPageTest data, and you get a written report showing exactly what changed and why.

What gets optimised

Core Web Vitals

LCP under 2.5s, INP under 200ms, CLS under 0.1. I work to green-zone all three on mobile and desktop, then prove it with real-world CrUX data once Google ingests the changes.

Caching & CDN

Full-page caching, object caching with Redis, browser caching headers, and a properly configured Cloudflare or Bunny CDN with smart cache rules for logged-in vs anonymous users.

Image pipeline

WebP / AVIF conversion, proper srcset and sizes, native lazy-loading, and a CDN-backed image proxy so your editors can keep uploading large originals without slowing the site down.

The process

  • Audit (day 1): Lighthouse, WebPageTest, query monitor and a live walkthrough of the slowest pages. You get a written PDF with prioritised fixes.
  • Backend tuning: PHP version upgrade, OPcache, MySQL query tuning, object caching, autoload bloat, plugin audit and removal of “performance plugins” that are actually hurting you.
  • Asset optimisation: critical CSS, deferred JS, image conversion, font subsetting and third-party script auditing (Facebook Pixel, Hotjar, GTM, chat widgets).
  • Caching layer: the right cache plugin for your host (WP Rocket, FlyingPress or LiteSpeed Cache) configured for your specific traffic pattern.
  • Verification: after-state benchmarks across mobile and desktop, plus a 30-day check-in.

Typical before / after

  • WooCommerce store: 6.2s LCP → 1.9s LCP, mobile PageSpeed 28 → 91.
  • Corporate site: 4.8s LCP → 1.4s LCP, INP 380ms → 120ms.
  • Blog with 2k+ posts: 3.1s LCP → 1.1s LCP, monthly server cost cut by ~40%.

Frequently asked

Do I need to change hosts?

Often, no. If you are on a decent managed host (Kinsta, WP Engine, Cloudways), tuning is enough. If you are on a $5 shared plan with 4,000 visitors a day, a host upgrade is part of the fix.

Will optimisation break my site?

Every change is made on a staging copy first, then deployed during a quiet window with full backups in place. Rollback is one command away if anything goes wrong.

How long does it take?

A typical optimisation engagement is 5–10 working days from audit to verified launch. WooCommerce stores and multilingual sites can run a bit longer.

Let's build something premium

Ready to start your project?

Tell me what you need. I usually reply within an hour and ship the first preview within days, not weeks.

Or email info@zainsaeed.com