PHYSICAL THERAPY

Website Design for Physical Therapy Practices

I design WordPress websites for physical therapy clinics, rehabilitation centers, and sports medicine practices. Referral portals, condition pages, and local SEO that drives patient volume.

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120+
Sites designed
4.9★
Client rating
$1M+
Earned on Fiverr

Who I Design For

🏃

Outpatient PT Clinics

Practice sites with condition libraries, therapist profiles, insurance info, and online appointment requests.

⚽

Sports Rehabilitation

Performance-focused sites for sports PT practices with athlete testimonials, injury prevention content, and team partnership pages.

👴

Geriatric + Home PT

Sites for practices specializing in senior mobility, fall prevention, and home-visit physical therapy services.

🏥

Post-Surgical Rehab

Referral-focused sites with physician portals, post-op protocol pages, and outcome tracking for surgical referral partners.

Features Built for Healthcare

Condition + Injury PagesSEO-optimized pages for every condition you treat — back pain, knee replacement recovery, rotator cuff — each driving search traffic.
Physician Referral PortalDedicated section for referring physicians with referral forms, fax integration, and direct communication channels.
Therapist ProfilesIndividual pages for each PT with credentials, specialties, and patient reviews.
Insurance + Direct Access InfoClear insurance list and direct access information for states that allow PT without a referral.
Patient Education LibraryExercise videos, recovery guides, and injury prevention content that builds authority and drives organic traffic.
Multi-Location SupportLocation-specific pages for practices with multiple clinics — each with its own hours, staff, and local SEO.

Why Your Website Matters

Physical therapy referrals increasingly start online — patients Google their condition, find a local clinic, and check reviews before calling. A professional PT website with condition-specific content, clear insurance info, and easy appointment scheduling converts search traffic into scheduled evaluations.

PT practices compete locally for both patient and physician referrals. I build your site with PhysicalTherapy schema, condition+city landing pages, and Google Business Profile optimization for every location you operate.

Every build includes custom WordPress design, SEO foundation, Core Web Vitals optimization, and speed optimization. Mobile-responsive, accessible, and built to convert.

Pricing

Starter

From $2,500

5-page practice site with booking, provider profiles, and SEO foundation.

Professional

From $4,500

10-15 page site with condition pages, provider directory, intake forms, and full SEO.

Enterprise

From $8,000

Multi-location or multi-provider site with portal integration, recruitment, and advanced SEO.

Fixed-price quotes. 50% deposit, 50% on launch. Get your quote.

Physical Therapy Practice Statistics

$45B

US physical therapy market size — growing steadily as direct access laws expand in more states.

63%

of PT patients choose their clinic based on online research — proximity alone no longer wins.

40%

of physical therapy referrals now come from patients self-referring in direct access states — your website must capture them.

$250

average revenue per PT visit — a website that brings in 5 extra patients per month is $60,000+ in annual revenue.

PT Website Mistakes That Lose Patients and Referrals

1
No condition-specific pagesA patient searching “physical therapy for ACL reconstruction” will never find your site if you only have one generic “services” page. Each condition needs its own page to rank in search.
2
Ignoring physician referral workflowOrthopedic surgeons refer to PT clinics they trust. If your website does not have a dedicated physician referral portal with a simple referral form, you are making it harder for surgeons to send you patients.
3
No exercise or educational contentPT practices that publish exercise guides and injury prevention content build authority and organic traffic. Your competitors publishing “5 Exercises for Lower Back Pain” are getting patients who eventually need hands-on PT.
4
Missing direct access informationIn 26 states, patients can see a PT without a physician referral. If your site does not explain direct access clearly, patients in those states will still call their doctor first — and might get referred elsewhere.

How I Build Physical Therapy Websites

1
Practice + referral auditI learn your specialties (ortho, sports, neuro, geriatric, pelvic floor), referral sources, payer mix, and competition. I map your physician referral network to identify growth opportunities.
2
Content strategyCondition pages for every injury/diagnosis you treat, therapist profiles with specialties and credentials, physician referral portal, direct access information, and insurance page. Blog strategy for exercise content.
3
Design + patient experienceClean, active design that reflects movement and recovery. Patient intake forms integrated with your EMR. Therapist profiles with photos, specialties, and patient reviews.
4
Launch + dual-channel SEOSite optimized for both patient searches (“physical therapy near me”) and physician searches (“PT referral partner [city]”). Google Business Profile, PhysicalTherapy schema, and monthly content publishing.

Frequently Asked Questions

How much does a physical therapy website cost?+
A 5-page PT clinic website starts at $2,500. A full practice site with 10-15 condition pages, therapist profiles, physician referral portal, and multi-location support runs $4,500-7,000. Large multi-location practices with 20+ pages and EMR integration start at $8,000. Fixed-price quotes — no hourly billing.
How do I get more physician referrals through my website?+
Build a dedicated physician referral section with: (1) a simple, fast referral form (name, diagnosis, insurance — nothing more), (2) your treatment specialties and outcomes data, (3) therapist credentials and continuing education, (4) fax-back confirmation. Then print referral cards with a QR code to the referral form and personally deliver them to orthopedic, primary care, and pain management offices in your area.
Should my PT website have exercise videos?+
Yes — exercise content is the highest-traffic content category for PT websites. Patients search for exercises constantly, and those searches lead them to your site. I recommend starting with 10-15 common exercise guides (rotator cuff, knee, lower back, ankle) with photos or short videos. This content builds authority, drives organic traffic, and positions you as an expert before the patient ever walks in.
What is direct access and should my website mention it?+
Direct access allows patients to see a physical therapist without a physician referral. Currently 26 states allow unrestricted direct access, and most others allow limited access. If your state allows it, your website should prominently feature direct access information — it removes a barrier to booking and captures patients who would otherwise call their doctor first (and potentially get referred to a competitor).
How do I rank for “physical therapy near me” searches?+
Three things: (1) Google Business Profile optimization — complete profile, consistent NAP, photos, reviews, and regular posts. (2) Location-specific pages on your website with PhysicalTherapy schema markup, embedded Google Maps, and city-specific content. (3) Condition pages that rank for “physical therapy for [condition] in [city].” I build all three into every PT website.

Ready to Build Your Practice Website?

Fixed-price quote within 24 hours. Full ownership. HIPAA-aware from day one.

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