MENTAL HEALTH
Website Design for Mental Health Practices
I design WordPress websites for therapists, psychologists, psychiatrists, and counseling practices. Calming design, HIPAA-aware intake, and a patient experience that reduces the barrier to reaching out.
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Who I Design For
🧠
Therapy + Counseling
Practice sites for individual therapists, group practices, and counseling centers with therapist matching and intake forms.
💊
Psychiatry
Psychiatrist practice sites with medication management info, telehealth scheduling, and new patient screening forms.
👨👩👧
Family + Couples Therapy
Warm, approachable sites for marriage counselors and family therapists with specialty pages and couples intake forms.
🏥
Behavioral Health Centers
Multi-provider sites for behavioral health organizations with program pages, admissions, and insurance verification.
Features Built for Healthcare
Therapist DirectoryFilterable provider directory — patients find their match by specialty, insurance, approach, and availability.
HIPAA-Aware Intake FormsSecure intake and screening forms that collect necessary information without exposing PHI.
Telehealth IntegrationClear telehealth booking flow — separate from in-person, with platform instructions and tech requirements.
Specialty + Approach PagesPages for each specialty (anxiety, depression, PTSD, ADHD) and therapeutic approach (CBT, EMDR, DBT).
Insurance + Sliding ScaleTransparent insurance panel and sliding-scale fee information that removes financial barriers.
Crisis ResourcesProminent crisis hotline numbers and emergency resources — because some visitors need help right now.
Why Your Website Matters
Reaching out for mental health support is one of the hardest steps a person takes. Your website needs to feel safe, welcoming, and private. A calming, well-organized site with clear therapist information and a low-friction intake process makes that first step easier.
Mental health practices need both local SEO (for in-person clients) and telehealth optimization (for remote clients in your licensed states). I build for both — local landing pages plus state-specific telehealth service pages.
Every build includes custom WordPress design, SEO foundation, Core Web Vitals optimization, and speed optimization. Mobile-responsive, accessible, and built to convert.
Pricing
Starter
From $2,500
5-page practice site with booking, provider profiles, and SEO foundation.
Professional
From $4,500
10-15 page site with condition pages, provider directory, intake forms, and full SEO.
Enterprise
From $8,000
Multi-location or multi-provider site with portal integration, recruitment, and advanced SEO.
Fixed-price quotes. 50% deposit, 50% on launch. Get your quote.
Mental Health Practice Website Data
74%
of therapy clients search online before contacting a therapist — and most will visit 3-5 websites before reaching out.
42%
of people seeking therapy say a calming, professional website made them more likely to make that first call.
$10B+
US teletherapy market by 2027 — your website must serve both in-person and virtual clients.
5-8 min
average time a potential client spends on a therapist website before deciding to reach out — every second matters.
Therapy Practice Website Mistakes That Lose Clients
1
Clinical, cold designA person seeking therapy is vulnerable. A website that looks like a hospital intake form creates anxiety, not comfort. Your site should feel warm, safe, and human — calming colors, natural imagery, and empathetic copy.
2
No therapist personalityClients choose therapists based on connection. A generic bio that reads like a CV (“trained in CBT, DBT, and EMDR”) tells them nothing about who you are as a person. Your profile should include your therapeutic philosophy, what sessions look like, and who you work best with.
3
Complicated intake processIf scheduling requires calling during business hours, filling out a 3-page form, or creating an account, you lose clients who took courage to reach out. The first step should be as simple as possible — a short form or a direct scheduling link.
4
Missing crisis resourcesEvery mental health website should have visible crisis hotline numbers (988 Suicide & Crisis Lifeline, Crisis Text Line). Some of your visitors need help right now, not next week. This is not optional — it is an ethical responsibility.
How I Build Therapy Practice Websites
1
Practice understandingI learn your specialties (anxiety, depression, PTSD, couples, child), therapeutic approaches, client demographics, insurance panel, and telehealth capabilities. I experience your intake process as a potential client would.
2
Trust-centered architectureTherapist profiles designed to build connection (not just list credentials), specialty pages that speak directly to the person experiencing that issue, a simple intake flow, and clear insurance/fee information.
3
Calming design + copyWarm, inviting design with calming colors and natural textures. Copy written in second person (“you” not “patients”) that normalizes seeking help. HIPAA-aware intake forms with encryption.
4
Launch + client acquisitionSite goes live with PsychologicalTreatment schema, Psychology Today profile optimization guidance, and an SEO strategy targeting specialty + location keywords like “anxiety therapist in [city].”
Frequently Asked Questions
How much does a therapist website cost?+
A solo therapist website (5-6 pages) starts at $2,500. A group practice site with a therapist directory, filterable by specialty and insurance, runs $4,500-6,000. Large behavioral health organizations with multiple programs, admission workflows, and multi-location support start at $8,000. All pricing is fixed — you know the total before we start.
Should my therapy website work for both in-person and telehealth clients?+
Yes — and they need separate booking flows. In-person clients need location details, parking information, and office photos. Telehealth clients need platform instructions (Zoom, Doxy, SimplePractice), technology requirements, and state-specific licensing information. I build both flows into every therapy website, with clear navigation between “In-Person” and “Virtual” options.
How do I write my therapist bio for my website?+
Lead with who you help and what that experience feels like — not your degrees. “I work with professionals in their 30s-40s who feel successful on the outside but anxious on the inside” connects more than “Licensed Clinical Psychologist with 12 years of experience in CBT.” Include your degrees and training, but after the human connection. I help you write or rewrite your bio as part of every project.
Do I need to list my therapy rates on my website?+
Yes — rate transparency reduces no-shows and attracts clients who can actually afford your services. List your session rates, accepted insurance plans, whether you offer superbills for out-of-network reimbursement, and any sliding scale availability. Clients who know your rates and still book are pre-qualified leads. Hiding rates wastes your time and theirs.
How do I handle client privacy on my therapy website?+
Three rules: (1) Never use client names, photos, or testimonials without explicit written consent — and even then, consider whether it could identify them. (2) All intake forms must use SSL/TLS encryption and should not store session details in plain text. (3) Do not use analytics tools that track individual user behavior on intake pages. I configure all privacy settings and add appropriate disclaimers to every therapy website I build.
Ready to Build Your Practice Website?
Fixed-price quote within 24 hours. Full ownership. HIPAA-aware from day one.
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